Latre sells your home.

Or how to use a celebrity to launch your brand.

Agency: Serviceplan.
Client: Propertista.com

Un mini rue del percebe en el que Carlos Latre hace de sufrido vendedor de casa (él mismo), de sorprendido vecino (deNiro), de campechano solucionador (bricomanía) y de comentarista mordaz y aburrida (Lomana). Todo para anunciar el nuevo modelo que ofrece Propertista para vender tu casa ahorrándote una pasta en comisiones.

La historia se cuenta en dos spots.

Yo participé en el primero. Lo más divertido fue presentarle al propio Latre haciendo yo las imitaciones ante su mirada de "pobre chaval".

Famous voice impersonator, Carlos Latre, was “casted” as different types of neighbors using some of his most celebrated characters.

All just to explain Propertista.com’s model of selling your house skipping commission fees.

We shot two different commercials. I worked in the first one.

Fun fact: I had to do his impersonations myself as I explained the scripts to him, and his face said it all. He actually said I did some of them ok.

TVC #1. For english subtitles, please press "C"  or the subtitles button in youtube. 

TVC #2. For english subtitles, please press "C"  or the subtitles button in youtube. 

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© 2020 Iñaki Martí Mata. Todos los derechos reservados